This workshop has a very clear objective: to provide tools, ideas and alternatives for the professionalisation of young artists in the music industry. Success on stage is not within everyone’s reach, and that is why young professionals must look for alternatives to give an outlet for their creativity and passion for music. In this participative session, four professionals from different areas of the UK industry will enter into a dialogue with the attendees in order to share their knowledge, experiences, advice and whatever else arises.

It will be led by Lucy Woolley, who will share her experience of working at Edition Records, providing insight into the processes, challenges and opportunities of releasing music through a record label. Another of the speakers is Ash Doherty, who will share her knowledge on topics such as niche markets, artistic personality, the possibility of working on multiple projects at the same time and how to connect these dots to build a career. Kim Macari, a long-time panellist, will address topics ranging from artistic identity and cultural gentrification to protest and criminal justice. The fourth speaker is Jill Rodger, who will talk about the importance of the role of the professionals who work behind the scenes: administrators, programmers, managers, marketing experts, etc.